Continuity program is defined
as an infomercial offer involving systematically- scheduled
purchases over time of a set of products or of product
replenishments. Conventional sales offers that offer
a single selling opportunity while with a good continuity
programs you make a sales pitch once but continue to sell
to the same customer.
A
well positioned continuity program is a strong factor
in the financial success of a direct marketing campaign.
If the continuity program is well managed it can provide
a steady income stream that can continue for many months.
Automation
systems provide your continuity program with services
such as:
awareness of the continuity
programs
inventory control to
offer various options for continuity
billing services and
status reports to monitor the viability of the program(s)
shipping services
DRTV
Fulfillment provides both national and international fulfillment
services. Our warehouse is located in the Los Angeles,
California area near the Port of Los Angeles.
